Deliverables:
Custom Die-Cut Sticker Collection (4 Designs)
Collaborative Illustration Direction
Print-Ready Files
Vendor Coordination (Vistaprint)

Leanna
Designer - Remote (Oregon)
Deliverables:
Custom Die-Cut Sticker Collection (4 Designs)
Collaborative Illustration Direction
Print-Ready Files
Vendor Coordination (Vistaprint)

Leanna
Designer - Remote (Oregon)
DFPA needed a retro-inspired sticker set that could represent the organization and the people behind the work. The goal was to create four collectible designs with a consistent identity, plus a subtle easter egg wildfire professionals would recognize.
DFPA needed a retro-inspired sticker set that could represent the organization and the people behind the work. The goal was to create four collectible designs with a consistent identity, plus a subtle easter egg wildfire professionals would recognize.



Insight
DFPA wanted a fun, collectible way to represent both the organization and the individuals behind the work.
The stickers needed a retro feel, visual variety, and subtle storytelling elements that wildfire professionals would recognize and appreciate.
Insight
DFPA wanted a fun, collectible way to represent both the organization and the individuals behind the work.
The stickers needed a retro feel, visual variety, and subtle storytelling elements that wildfire professionals would recognize and appreciate.









Solution
I collaborated with multiple illustrators to develop four distinct firefighter designs, blending illustration styles into a cohesive sticker set. Each design includes a hidden wildfire lookout tower as a subtle easter egg, rewarding closer inspection.
The final artwork was prepared for die-cut production and printed through Vistaprint as a reliable, accessible solution for distribution.
Solution
I collaborated with multiple illustrators to develop four distinct firefighter designs, blending illustration styles into a cohesive sticker set. Each design includes a hidden wildfire lookout tower as a subtle easter egg, rewarding closer inspection.
The final artwork was prepared for die-cut production and printed through Vistaprint as a reliable, accessible solution for distribution.



Impact
The sticker collection became a popular and recognizable way for DFPA to connect with staff and supporters. Following the project, DFPA requested additional designs, including custom thank-you cards to pair with the stickers—extending the life of the original work.
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